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Supply chains, distribution channels, consumer preferences and consumption. So many things changed in 2020, creating significant disruption to the consumer packaged goods industry.

Now as we start to see early signs of recovery in 2021 with vaccine distributions, it will be important for companies to understand what consumer behaviors and trends will stick after Covid-19. Several trends have emerged that can help illuminate the opportunities and challenges that lie ahead.

“CPGs are investing in more data and insights to understand and connect with consumers and develop digital loyalty strategies."

This report covers:

  • reimagined customer experiences

  • digital expansion opportunities

  • mission-driven marketing strategies

Download “3 CPG Trends to Watch in 2021” to get inspired and prepared for 2021 and beyond. 

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