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Maximizing Operating Efficiency: A Restaurant Case Study

The Company

A leading national restaurant chain

The Challenge

The restaurant chain was testing new technologies that addressed inefficiency. While restaurant managers in the test group indicated that the technologies were effective, management saw no evidence of a strong sales lift, and disagreed upon whether to roll out the new technology.

The Solution

Management turned to Test & Learn™ to make sure their test group was representative of their franchise network. Next, using Test & Learn™ they produced a comprehensive picture of the technology’s impact on sales, margin, check-times, guest visits, and guest satisfaction, by location and by day-part.

The Results

The management team incorporated these findings into their technology strategy going forward.
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