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Maximizing Impact of Branch Remodels: A Banking Case Study

In today’s ever-changing retail banking environment, understanding how to best leverage and invest in the branch network is of critical importance. Many leading retail banks use APT’s Test & Learn® software to accurately measure, refine, and target their remodel investments.  This video shows how one retail bank used Test & Learn® to improve its remodel strategy, greatly improving the remodel program’s NPV.